Mortech Blog


Two Stats That Will Change Your Online Mortgage Lead Strategy

Posted by Jeff Schneider on Sep 25, 2013 1:54:00 PM

For more information on Lead Management, including how Mortech can help you generate and nurture more leads, click here.


More people than ever are going online to shop for mortgages. According to Lieberman Research Group, banks expect their online application volume to more than triple, while credit unions expect their online applications to grow from 20% to 31% of total volume. Because of this influx of online borrowers, it is imperative to have smart online lending mortgage software. Don’t believe me? Check out two stats that might change your mind. 

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Topics: Online Lending and Lead Management

Avoid a Rope-A-Dope with Lender Connect

Posted by Jeff Schneider on Nov 8, 2011 3:30:00 PM

When a consumer begins the long journey of finding a mortgage, they are like a boxer whose career has just started - completely unaware of the proper technique and most likely expending too much energy.


It is your job to act as their trainer. You have to give them the proper tools they need to finish the deal as quickly as possible. After all, the quicker the fight, the quicker you get paid - don't be afraid to give them all of your resources upfront.


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Topics: Marksman, Communication, Online Lending and Lead Management, Lender Connect

Online Lending for Mortgage Bankers Part 3: Smooth Sailing

Posted by Renee Harvey on Jan 6, 2011 11:31:00 AM
Post by Don Kracl
So you’re convinced - you’re going to start taking Internet Leads. Great! As you know there’s a slew of providers out there: LendingTree, LowerMyBills, Google, Zillow, just to name a few. They’re all great sources, no doubt about it. The lead is only the first baby step in turning this opportunity into dollars for your bottom line.

Many times we see a company get into the Online Lending space with high hopes and great expectations, only to see those hopes and dreams turn into a Dust Bowl tragedy! How can you avoid that? What can be done to ensure your efforts, reputation and financial risk are rewarded?

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Topics: Mortgage Lead Management for Mortgage Pros, Online Lending and Lead Management