Mortech Blog


“Hitting the Snooze” on First Quarter Goals

Posted by Brian Hall on Apr 9, 2014 11:05:00 AM

As someone who spent the majority of their time as a “night person”, I like my sleep. I’m one of those people who, while I can function on less than eight hours of sleep a night, you really wouldn’t want me around anyway due to my lack of functionality and general surliness. Over the past year or so, I’ve attempted to transform myself into a morning person by getting up earlier, usually to sneak my workouts in sometime in the morning before the day really starts. The hardest part of this has been the giant button that takes up the majority of free space on my alarm clock, labeled “snooze”. We’ve all been there before; your alarm goes off, and rather than force yourself awake to start the day, you’d rather just hit the snooze button and slip into 10 more sleepy, blissful minutes. Of course, this can be a dangerous habit, as hitting the snooze button once, can evolve into hitting the snooze button three or four times, and effectively wasting all of that time in the morning that you had intended to be productive.


In a lot of ways, the first quarter is like those first few hours in the morning. Over the past few months, companies have set a number of goals that they want to see fulfilled by the end of the year, and the first quarter is like those first couple hours of the morning that can go on to define the entire rest of your day. Can you look back and say, “Yes, my company achieved everything it wanted to in the first quarter, we’re well on our way to completing our yearly goals”, or upon looking back, can you think of some things that you could’ve done, maybe even should’ve done, yet you “hit the snooze button” instead, pushing it off for later. Did you close as many loans as you wanted to? Did you set a standard level for interaction with your consumers that you met regularly? These are things everyone in this business should be asking themselves this time of the year, and whether you’re on track with these goals or not, the second quarter is a time to either catch up, or get ahead of your current goals.


Fortunately, whether you’re playing catch-up or keep-up, Mortech brings all of the tools to the table, ensuring that the goals that you have for your company can be met. With our mortgage lead source integration and mortgage lead management solutions, we organize your workflow so that you can track down more leads, qualify more borrowers, and ultimately, close more loans, faster. We also provide a presence on the web for your company, ensuring consistent contact and easy access with and to your consumers. Mortech makes sure your mortgage website is as useful as possible with the implementation of widgets that give you the mortgage tools you need to stay ahead in the industry. So whether you’re already organizing your second quarter goals, or you’re still scrambling to complete your first quarter goals, let Mortech help you get ahead, or back on track, and make the rest of the year a success.


Topics: Mortgage Lead Management, Lead Source Integration